• MINI Augmented Vision
  • MINI Augmented Vision

Mighty Things

For the Connected World

MINI Augmented Vision

Ahead of the 2015 Shanghai Motor Show later this month, MINI introduced its “Augmented Vision” display concept. Underlining the creativity and the trademark sense of lifestyle of the MINI brand, the “Augmented Reality” driving goggles prototype will offer enhanced comfort and safety while driving.

While MINI has not yet announced when or if they’d be bringing this pioneering concept to market, the exclusive prototype is packed with innovation, including X-Ray View” capabilities. In fact, the eyewear directly features a built-in camera and see-through display technology on the lenses. Using cameras around the car to turn parts of it invisible, the goggles will display information right in front of a driver’s eyes without blocking their field of vision. Hence, the driver will be able to see pedestrians or objects through the car’s roof pillars.

Other impressive and useful functions include navigation data, speed, speed limits, contact-analogue navigation and points of interest, messaging alerts, and even an “augmented parking” feature to facilitate parking by projecting the images from a camera housed in the farside mirror into the eyewear.

The design of the goggles was done by BMW‘s DesignworksUSA design house, while the tech has been developed in collaboration with several Qualcomm companies.

“We are proud to have helped develop a breakthrough augmented reality interface between eyewear and the automobile. MINI Augmented Vision offers a compelling example of what’s possible today, and what we can expect in the future.” – Jay Wright, Vice President, Qualcomm Connected Experiences, Inc.


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