Wearable Band Market Skyrockets

Mighty Things

For the Connected World

Wearable Band Market Skyrockets

According to the latest device shipment estimates by industry analyst firm Canalys, the wearable band market grew 684% on a worldwide basis in the first half of 2014 compared with the first half of 2013.

The market is segmented into smart bands, which are capable of running third-party apps, and basic bands, which are not. In the basic wearable band market, Fitbit and Jawbone took first and second place respectively, while Nike’s market share has fallen as it cuts resources in hardware.

In the smart wearable band market, Samsung remains the worldwide leader with the release of three new products in the second quarter: the Gear 2, Gear 2 Neo and Gear Fit.


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